Blogging is easy, blogging is fun. And what’s more…it can help your business in a lot of ways. A blog is a frequent, chronological publication of personal thoughts and web links in the cyberspace. You could call it an e-diary where you can register your thoughts, opinion and comments on anything and everything under the sun that interests you. Though people had been ‘at it’ long before the term blog was coined; it has gained currency as an effective medium of communicating over the Internet only recently. The introduction of automated published software like “Blogger” at www.blogger.com has been instrumental in blogging success. A blog or a weblog’ is conceptually similar to a website and is accessible to anyone on the Internet.
There are millions of bloggers in the world today blogging away to glory. But blogging can be more than just chatter in the cyberspace. It can be a great tool for boosting your online business’s profitability once you’ve understood how it works and what are its limitations. Take a look at http://en.wikipedia.org/wiki/Weblog#Corporate for some more information.
In his presentation he shows you exactly what Google is looking for when ranking web sites and why WordPress is one of the best Search Engine Optimization (SEO) web development tools.
You can view his presentation slide show on his blog – View Presentation
For those of you who are wondering who is Matt Cutts, what is WordCamp and why should I care, here’s a little background …
I just upgraded to WordPress 2.8 this morning. I must say I am very impressed with the new features and thoughtful layout options.
A few of my favorites include:
- The ability to browse and install themes from within your WordPress admin. No more FTP. (Yipee!!)
- User friendly Widget layout. Finally you can see all sidebars and all widgets at the same time. Plus, you have unlimited number of instances per each widget. Meaning? You can install the same widget into two different sidebars.
- With more advanced Screen Options you have greater control of your WP Admin workspace.
Check it out for yourself. Here’s a video that covers some of most significant changes in this new version of WordPress.
Bad and inaccurate information from websites isn’t new. The Internet can be a fabulous tool, but it should not be the sole source of information for any factual writing from blogs, to research for fiction, to magazine or newspaper articles. Anyone can create a website and fill it with text. There’s never a guarantee that information online is accurate or current. That’s why writers and journalists should not rely on the Internet.
Here’s a dead-on example of what can happen if a writer sucks information out of a website and spits it out as fact, never bothering to make a verification phone call or send an email to a primary source.
Once upon a time, not long ago, a guy with a website thought he’d do something silly to see if media would bite an attractive lure. On an encyclopedic website (yes, that really big one), Shane Fitzgerald of Dublin posted bogus information about a well-known Frenchman, movie music composer, Maurice Jarre.
Fitzgerald made up a deep, thoughtful comment that Jarre might have said about life. Unfortunately for some professional journalists, Jarre never actually uttered the words in questions. They were fiction. Then Jarre died.
How Bloggers and Journalists fell into the ‘net
It seems a couple of journalists needed filler for their pieces about Jarre’s passing. So off they went to you-know-what-ipedia, looked the old fellow up and cut and pasted the pithy comment that Fitz had added to the encyclopedia. Not just blogs, but major newspapers and blogs in the United States, England, and India used the quote in their Jarre obituaries and articles, quoting as though Jarre had actually said the words. Ooops.
As a writer, you must understand primary and secondary sources. A primary source is the clichéd horse’s mouth. It’s the woman who pontificated the idea; the man who discovered the discovery. You’re obligated to find their phone number and dial them up. Or send an email. You ask direct questions and receive direct answers which you can quote, without making any alterations, or you can paraphrase if you indicate the paraphrasing.
A secondary source is not the original. Secondary is a he said or she thought kind of source wherein someone heard, or read, or decided what the original utterance or action was. Secondary is Wikipedia, Suite101.com, Examiner, and so forth. You can see clearly how facts get diluted here, right? Did George Washington cut down the tree he allegedly took out? Nope. He did not. Someone thought it was a cool story, so they told two people and so on.
Must Bloggers Abandon Internet Resources?
If you choose to get your lead from the Internet or you’re surfing for a story idea, fine. Mull over what you uncover online. But before you present a fact as a fact – whether you’re a blogger, a Pulitzer winner, a stringer, a novelist, or a freelancer – your obligation is to verify facts you present as facts. Find the horse and get him to whinny at you. Otherwise, folks, you don’t know he whinnied. Sure, print what you cull from websites, but say, “I culled this from a website.”
Do that, and you can call yourself a professional writer of blogs, stories, articles or columns. Anything less, and you don’t even deserve the pennies per article some writers settle for in today’s markets. And that is, of course, why writers and journalists should not rely on the Internet.
Post from: Blog Tips at ProBlogger.
List building is largely about building relationships. What better way to start than to give them something of value? Just make sure that you get something valuable in return. When it comes to marketing online, there’s nothing more valuable than your subscribers.
List building is to get people to your website. Every network allows you to set up a page that tells something about you. People on the network will check out this page to learn more about you. So have a link to your website and include some information about you and your business. Make the space interesting by personalizing it. Add some photographs or customize the background. Be yourself, be distinct and provide good info. This will encourage more visitors to check out your website. List building through social networking takes time, it shouldn’t be viewed as a one-time event. Participate in social media every day as one of your internet marketing strategies. The best way to use social media for list building is to provide great content so that people come to you, asking for more information, looking for your website. Then you have built some rapport with them and when they see your opt-in box they are much more likely to say yes.
by: TJ Philpott
Business Blogging differs from traditional blogging as we know it. In the past blogs were used primarily as platforms on which to express ideas, opinions, and experiences. However as the Internet has evolved so have blogs.
Recognizing their growing popularity with Internet viewers many bloggers have taken to use their platforms as a means to more actively promote for a profit.
The ability to passively advertise to loyal readers while still supplying them the useful content they’ve come to expect has proven to be a very effective promotional marketing approach.
If you want to make money blogging there are 3 steps in which you’ll need to pay close attention to when you create a blog.
by: Gobala Krishnan
If you’re blogging on the WordPress platform, I’ll bet my entire life savings that the first thing you ever did was try to install a new WordPress theme. I’ll bet my future earnings that even today you’re still occasionally changing themes and wasting a lot of time doing minor modifications that when summed up merely distracts you from blogging itself.
It’s actually easy to see why this single aspect of running a blog demands so much attention. With the correct theme, you can accommodate all the nifty little widgets and codes, and may also mean better search engine rankings and tons of fresh traffic every day.
So what are the factors you need to consider to make theme-hunting easier?
Here are five important ingredients: